Qualitative circles

Discover how close people are from products/services.

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What is it?
This template is an interactive schema you will have to fill with dedicated stickers. The idea is to get/understand the connections between users and products/services without using traditions forms. You can use it both for research & restitution purpose.

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When?
Research phase (immersion, safaris….), restitution phase (traditional presentations, workshops…)

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What for?
It allows you to break up with conventional methods and have a more creative and interactive research approach.

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The outputs you will get
Reactions, preferences.